H/L Agency is seeking a visionary Social Media Director to lead the transformation of our paid and organic social media teams into a unified, high-performing, and innovation-driven discipline. This role is designed for a strategic leader with proven expertise in paid social operations, influencer marketing, and social listening—someone who can deliver integrated campaigns that achieve measurable results. The Social Media Director will spearhead efforts to blend social listening insights, user-generated content, and influencer partnerships into creative strategies that drive performance and elevate brand storytelling. In addition, the Social Media Director will oversee paid social operations, manage influencer discovery and contracts, and translate social insights into actionable performance share-outs for clients and internal teams. This role will work closely with the VP of Digital Platforms, ensuring seamless integration between social strategy, digital media buying, and overall campaign performance. If you’re ready to make an impact and lead the way in social strategy, we want to hear from you!
This is a hybrid role, with both office-based work at the H/L Oakland office and remote work.
What You'll Do:
About You:
The Ideal Candidate:
Due to the high volume of applications we receive, we are unable to provide an individual response to every candidate.
For SF Bay Area / CA based: H/L offers a projected salary range for a position as an estimate of what the company believes is a reasonable pay scale. The salary range for this position is expected to be between $95,000 and $125,000 per year. The actual salary offered to a successful candidate will depend on various factors, including the job’s scope and responsibilities, the candidate’s qualifications, budget availability, internal pay equity, geographic location, and external market pay rates for similar positions. These factors will determine the final compensation, which may vary within the stated range.
About H/L:
Since 1985, H/L has been fiercely independent and making Momentum. Our strengths include local and national media activations, creative development, insights and analytics, full-scale digital and video production, multicultural marketing, and PR.
We’re headquartered in Oakland, California, with people in 20 states and offices in Atlanta, Miami, Phoenix, and St. Louis. What unites H/Lers across the country is a common drive—to pioneer new ways to push clients’ businesses forward and serve the communities we call home. Learn more at .
H/L participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I-9 is completed. For more information on E-Verify, please refer to the following attachments: EVerify Participation & IER Right to Work .
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Medical insurance
Vision insurance
Paid maternity leave
Paid paternity leave
Disability insurance
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